Privacy Policy
Effective Date: October 5, 2026
Western Assurance Associates (“Western Assurance Associates,” “Western,” “we,” “us,” or “our”) respects your privacy and is committed to handling personal information responsibly.
This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, submit a contact or quote request, or otherwise interact with us through this website.
This Privacy Policy applies to information collected through this website. It does not replace any separate privacy notice that may be provided in connection with an insurance application, policy, claim, or other insurance service.
Information We Collect
Information You Provide to Us
When you submit a form or otherwise contact us through this website, we may collect information such as your:
Name
Email address
Phone number
Location where insurance coverage is needed
Type of insurance you are interested in
Whether you are an existing Western Assurance Associates client
Information you voluntarily provide about your insurance needs, property, vehicles, business, or service request
If you choose to continue with an insurance quote or policy, we may collect additional information through our agency systems, by phone, by email, or through insurance companies and insurance-service providers as necessary to evaluate coverage options.
Please do not submit highly sensitive information through a general website contact form unless it is specifically requested.
Information Collected Automatically
Our website is hosted by Squarespace.
When you visit the website, Squarespace may automatically collect certain technical and usage information, including information about your browser, network, device, IP address, referring website, pages visited, clicks, scrolling, searches, and timestamps.
Squarespace may also use cookies and similar technologies to operate, secure, and analyze the website.
How We Use Your Information
We may use information collected through this website to:
Respond to questions and service requests
Follow up on insurance quote requests
Understand the type of insurance coverage you are seeking
Obtain or assist with insurance quotes
Provide policy-related assistance
Communicate with you regarding your request
Operate, maintain, secure, and improve our website
Maintain appropriate business records
Prevent fraud or misuse
Comply with applicable legal, regulatory, and insurance requirements
Western Assurance Associates does not currently use phone numbers submitted through this website for SMS marketing.
We also do not currently use email addresses submitted through our website forms for marketing newsletters. Contact information submitted through our forms is used primarily to respond to your request and provide insurance-related service.
If our marketing practices change in the future, we will update this Privacy Policy as appropriate.
How We Share Information
We may share personal information when reasonably necessary to provide insurance services or operate our business.
This may include sharing information with insurance companies and other insurance-service providers when necessary to obtain quotes, evaluate eligibility, place coverage, service a policy, or otherwise fulfill your request.
We may also provide information to service providers that support our business, including website hosting, technology, data storage, agency management, quoting, security, and related operational services.
Information submitted through our website forms is processed through Squarespace. Information may also be entered into or transferred to agency-management, insurance-quoting, or related systems used by Western Assurance Associates, such as EZLynx, when appropriate for handling your request.
We may also disclose information when required by law, regulation, court order, subpoena, governmental request, insurance regulatory requirement, or when reasonably necessary to protect the rights, safety, or property of Western Assurance Associates, our clients, or others.
Insurance Companies and Insurance-Service Providers
When you request an insurance quote or other insurance service, it may be necessary for Western Assurance Associates to provide information to insurance carriers, managing general agencies, wholesalers, underwriting partners, or other insurance-service providers.
Information may be shared for purposes such as evaluating insurance options, determining eligibility, obtaining pricing, placing coverage, or servicing an insurance relationship.
The information required may vary depending on the type of insurance requested and the requirements of the insurance company involved.
Cookies and Website Analytics
This website uses cookies and similar technologies that help Squarespace securely operate the website and provide website analytics.
Squarespace analytics may collect information about website traffic and visitor activity so that we can understand how visitors use our website and improve its performance.
At this time, Western Assurance Associates does not use Google Analytics, Meta Pixel, Google Ads tracking, or similar third-party advertising technologies on this website.
We may add additional analytics or advertising technologies in the future. If we do, we will update this Privacy Policy and our cookie practices as appropriate.
You may be able to manage certain cookie preferences through your browser settings or through cookie controls made available on the website.
Data Security
Western Assurance Associates takes reasonable administrative, technical, and physical measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no website, electronic transmission, or storage system can be guaranteed to be completely secure.
Data Retention
We may retain personal information for as long as reasonably necessary to respond to your request, provide insurance services, maintain appropriate business records, comply with legal or regulatory requirements, resolve disputes, and fulfill other legitimate business purposes.
Retention periods may vary depending on the nature of the information and the insurance services involved.
Third-Party Websites
Our website may contain links to third-party websites, including insurance-company websites, customer portals, claims resources, mapping services, social-media platforms, and other external services.
Western Assurance Associates does not control the privacy, security, or content practices of third-party websites.
When you leave our website, the privacy policies and terms of the third-party website or service will apply.
Your Privacy Choices
Depending on where you live and the laws that apply, you may have certain rights regarding your personal information.
These may include rights to request access to, correction of, or deletion of certain personal information.
These rights may be subject to exceptions or limitations where information must be retained for legal, regulatory, insurance, contractual, or recordkeeping purposes.
To make a privacy-related request or ask a question about your information, please contact us using the information below.
Children’s Privacy
This website is intended for individuals seeking insurance information and services and is not directed toward children under the age of 13.
Western Assurance Associates does not knowingly collect personal information through this website from children under the age of 13.
Insurance and Financial Privacy Notices
Information collected in connection with an insurance application, quote, policy, claim, or other insurance transaction may be subject to additional federal or state privacy requirements.
You may receive a separate privacy notice from Western Assurance Associates, an insurance company, or another insurance-service provider regarding the collection, use, and disclosure of nonpublic personal information.
This website Privacy Policy does not replace any privacy notice that Western Assurance Associates or an insurance company may be required to provide under applicable insurance or financial-privacy laws.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our website, technology, business practices, insurance services, or legal requirements.
When changes are made, we will revise the Effective Date shown at the top of this page.
Contact Us
If you have questions about this Privacy Policy or how information submitted through our website is handled, please contact:
Western Assurance Associates
6300 Montaño Rd NW # A
Albuquerque, NM 87120
Phone: (505) 492-1740
Email: info@westernassuranceassociates.com